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要旨:YouTube動画の活用は保健医療領域で広がっているが,作業療法関連の動画の質とエンゲージメントの関係は十分に検証されていない.本研究は,作業療法関連動画の質とエンゲージメントを分析し,情報発信戦略の示唆を得ることを目的とした.対象110本を評価した結果,質はGQS平均2.76,修正版DISCERN平均2.73と中等度であった.平均エンゲージメント率は0.95%で,GQS:rs=-0.01(p=0.88),DISCERN:rs=-0.09(p=0.30)と質とエンゲージメントは独立していた.結果より,発信には正確性と信頼性を担保しつつ共感や理解を促す重要性が示唆された.
The use of YouTube videos has been expanding in the healthcare field; however, the relationship between the quality of occupational therapy-related videos and viewer engagement has not been sufficiently examined. This study aimed to analyze the quality and engagement of such videos to provide insights for effective dissemination strategies. Evaluation of 110 videos revealed a mean GQS of 2.76 and a mean modified DISCERN score of 2.73, indicating moderate quality. The mean engagement rate was 0.95% with no significant correlation between quality and engagement (GQS: rs=-0.01, p=0.88; DISCERN: rs=-0.09, p=0.30). These results suggest that effective dissemination requires not only ensuring accuracy and reliability, but also fostering empathy and understanding among viewers.

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